Lecture

Go-to-Market Strategies for Scaleups - RICK RASMUSSEN

Achieving Product-Market fit is a high-risk area for startups transitioning to scaleups. We discuss how to build scalable, repeatable sales models for both B2B and B2C companies.

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Rick Rasmussen
Industry Fellow at Sutardja Center for Entrepreneurship and Technology, UC Berkeley College of Engineering

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Lecture