Lecture

Strategic Optionality: Pathways Through Disruptive Uncertainty - SURJA DATTA

This lecture focuses on how companies survive and thrive in VUCA (volatile, uncertain, complex, ambiguous) environments. Conventional strategy thinking does not work well in VUCA situations, so there is a need to adopt a new way of strategizing

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Surja Datta
PhD, MBA, MA
Senior Lecturer in Strategy and Innovation, Oxford Brookes Business School

Date

Delivered on
16 May 2024

Time

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Lecture